Asking questions is easy, but asking valid and unbiased questions is not. What do you need to consider when drafting valid and unbiased employee survey questions?
A valid question should be clear, designed to measure what it's set out to measure, and ideally, contains only one concept that you want to assess (i.e., no double-barreled questions).
Furthermore, you need to make sure that your rating scale is aligned with how a question is asked. I've seen questions where they ask "how likely are you to do X" while the rating scale shows a five-point satisfaction-dissatisfaction scale or agree-disagree scale. This is very confusing to the respondents and you'll not be able to correctly interpret the survey results.
As the economy recovers, more employees will look for a new job. Now is the time to do something to re-engage your people.I encourage you to leverage advances in technology, social media, and new research findings about employee engagement to explore innovative solutions that work for your organization.
I'm delighted to share the recording of my recent webinar, Beyond Employee Engagement: Measure What Matters Most and Improve Business Results, with you.
In this webinar, you'll:
Learn why employee engagement is an important talent management strategy for HR leaders and executives
Our Research2Action approach to survey design and client consulting is grounded in the following philosophy:
Less is more. We design concise and targeted questionnaires that meet your needs. We cut through the noise in data and present key findings and recommendations for your organization so you...
Increase Employee Engagement by Involving Employees in Your Strategic Planning Process.
Situation: Eichstaedt & Lervold (formerly Eichstaedt & Devereaux) is a full-service professional accounting firm in San Francisco. They hadn’t conducted a formal employee survey in several years. The recent changes in the firm's leadership were...
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Do sweat the small stuff—especially when you’re designing a questionnaire.
Situation: DiversityInc, located in New Jersey, is a leading consultancy on diversity management in the workplace. The DiversityInc Top 50 Companies for Diversity competition is an annual survey that...